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Tag Archives: Tribes

tribes_01

I finally finished Tribes: We Need You to Lead Us by Uber blogger, marketer and author Seth Godin. First of all, I love it when an author does not waste the readers time with a bunch of fluff. Tribes is a short book filled with lot’s of great information. Basically Seth lays out the new way of leadership. Not the stoic top-down-approach. Seth really empowers EVERYONE to lead. To me this is a vital switch that is currently taking place in our culture. I would highly recommend this book. 

BTW: I also enjoyed Michael Hyatt’s review here.

Quotes:

Leadership, on the other hand, is about creating change that you believe in. 

Leaders lead when they take positions, when they connect with their tribes, and when they help the tribe connect to itself. 

Most organizations spend their time marketing to a crowd. Smart organizations assemble a tribe.

Organizations that destroy the status quo win.

Tribes are just waiting to be turned into movements. 

The organizations of the future are filled with smart, fast flexible people on mission. The thing is, that requires leadership. 

Idea’s that spread win. Boring idea;s don’t spread. Boring organizations don’t grow. 

What people are afraid of isn’t failure. It’s blame. Criticism

Leadership is scare because few people are willing to go through the discomfort required to lead. 

So great leaders don’t try to please everyone. Great leaders don’t water down their message in order to make the tribe a bit bigger. Instead, they realize that a motivated, connected tribe in the midst of a movement is far more powerful than a larger group could ever be. 

The easiest thing is to react. The second easiest thing is to respond.  But the hardest thing is to initiate. 

Micro-movement: How to create a movement.

1. Publish Manifesto. 
2. Make it easy for your followers to connect with you.
3. Make it easy for followers to connect with one another.
4. Realize that money is not the point of the movement.
5. Track your progress.

The secret of leadership is simple: Do what you believe in. Paint a picture of the future. Go there.

Hope without a strategy doesn’t generate leadership. Leadership comes when your hope and your optimism are matched with a concrete vision of the future and a way to get there.